Collector & Fun Candy — Pop Rocks, PEZ, Harry Potter, Slime Licker & all the novelty sweets imported from the USA

Pop Rocks — the legendary popping candy

Pop Rocks are the wildest invention in the history of American confectionery. Created in 1975, these tiny sugar crystals contain CO2 trapped under pressure that is released on contact with saliva — producing that unmistakable crackling sensation in the mouth. A one-of-a-kind feeling that still fascinates over 40 years on. Pop Rocks come in several flavours — Strawberry, Tropical Punch, Watermelon, Cola, Bubble Gum — and even in a Dips format with a lollipop to dunk in the popping powder. The perfect sweet to surprise someone who's never tried it: the reaction is always the same — a big smile and wide eyes.

PEZ, Boston America & licensed candy

American novelty candy loves licences and collector packaging. PEZ and their swappable-head dispensers have become genuine collectables — some vintage models fetch serious money. Boston America has carved out a niche in themed metal tins: an audio cassette filled with sweets, a Rubik's Cube loaded with sour drops, a Super Mario star, a Pac-Man Arcade. On the licensing front, Harry Potter sweets made by Jelly Belly are a must: the Bertie Bott's Every Flavour Beans with surprise flavours (from delicious to disgusting), Butterbeer Chewy Candy and Jelly Slugs. Frankford's Spongebob Krabby Patties round out the collection with their burger-shaped gummies.

Freeze-dried candy — the new craze

Freeze-dried candy has become one of the standout confectionery trends of recent years. The idea: take a classic sweet and freeze-dry it to completely transform its texture — chewy becomes crunchy, airy and melt-in-your-mouth. The result is an entirely new sensory experience. Crunch Punch offers a full range of freeze-dried sweets — Starballs, Crunchy Rainbows — in classic or sour versions. Skittles Pop'd apply the same process to the famous rainbow drops, making them "Crispy & Crunchy" instead of chewy. A trend born on social media that has won over sweet lovers worldwide.

Interactive candy — sweets you don't just eat

Some American sweets stand out for being interactive: you don't simply pop them in your mouth, you use them. Toxic Waste Slime Licker — those rolling-ball tubes filled with coloured sour liquid — became a worldwide TikTok phenomenon, causing stock shortages over and over. Razzles play on transformation: "First it's candy, then it's gum" — a hard sweet that turns into chewing gum as you chew. Nik-L-Nip and Cry Baby Mini Drinks are mini wax bottles filled with fruity liquid, opened by biting off the top. And Dip Dab gives you a lolly to dip into fizzing sherbet powder. Sweets built for the experience as much as the taste.

Candy as a fun object in the United States

In the United States, a sweet isn't just a treat — it's often a gift, a collectable or a shared moment. PEZ dispensers are collected like figurines. Boston America tins are given as quirky presents. Harry Potter sweets are traded between fans. And novelty formats — sprays, gels, powders, roller balls — turn tasting into play. It's this culture of fun candy that makes American confectionery so different from its European counterpart: the sweet transcends its role as food to become a plaything, a surprise, a conversation starter.

Buy American collector candy in Europe

American collector and fun candy — Pop Rocks, PEZ, Harry Potter, Boston America, Toxic Waste Slime Licker, Crunch Punch, Razzles and every other novelty sweet — is nearly impossible to find in European shops. Pop's America imports them directly from the United States with the best-before date displayed on every product page before purchase. Fast shipping across all of Europe.