Ro-Tel Chunky Diced Tomatoes & Green Chilies takes the original Texas recipe and makes a notable difference: larger, meatier chunks of tomato. The ingredients remain simple and authentic: tomatoes, water, chopped green chilies, and less than 2% salt, calcium chloride (for firmness), natural flavoring, citric acid, and cilantro . The flavor profile combines the sweet and tangy taste of vine-ripened tomatoes with the characteristic heat of green chilies and the fresh notes of cilantro. The heat level is moderate, making it suitable for the whole family while still delivering that signature spicy kick.

The Chunky version stands out with its more substantial texture: the diced tomatoes retain their shape and firmness during cooking, offering a more pronounced visual and flavor presence in your dishes. It's ideal for recipes where you want to see and feel the pieces of tomato, unlike the Original version with its finer dice that blends more subtly.

Ro-Tel is the essential ingredient in America's famous queso dip : simply mix one can with melted Velveeta for the spicy cheese dip served at football games and parties throughout Texas and beyond. It's also great for chili con carne, tacos, enchiladas, Tex-Mex casseroles, morning scrambled eggs, and as a base for homemade salsa. Do not drain before using—the juice provides the perfect consistency.

Tip : For perfect queso in 5 minutes, melt 450g of Velveeta cheese with an undrained can of Ro-Tel over low heat. For a quick chili, add it to your browned ground beef with kidney beans. Stir it into your mac and cheese for a Tex-Mex twist. Use it as a sauce for baked nachos or as a marinade base for grilled chicken.

The Ro-Tel story begins in 1943 in Elsa, Texas, in the Rio Grande Valley, when Carl Roettele and his wife Rosemary opened a small 6,000-square-foot cannery called the Elsa Canning Company. Of all the vegetables they canned—peas, beans, citrus fruits—their pride and joy was their blend of locally grown tomatoes and green peppers. Worried that no one would know how to pronounce or spell "Roettele," Carl simplified the name to RO*TEL , the asterisk symbolizing the Lone Star of Texas. The product quickly became a favorite among Texas celebrities and politicians. Initially distributed only as far as San Antonio, Houston, and Dallas, Ro-Tel reached Oklahoma and Arkansas in the mid-1950s. National recognition came in 1963 when Lady Bird Johnson , then Second Lady of the United States, revealed that Ro-Tel was her "secret ingredient" in her Pedernales Chili recipe published in the Washington Post. In 1949, the brand officially began positioning itself as an essential ingredient in queso. The current iconic red and green packaging dates from the early 1980s. Production moved out of Texas in the 1990s. After stints with International Home Foods and American Home Products, ConAgra Foods acquired the brand in 2000. In 2005, Ro-Tel and Velveeta officially became marketing partners. Today, Ro-Tel produces tens of millions of boxes annually and remains a staple of American Tex-Mex cuisine. Non-GMO Project Verified, keto and low-carb compatible (3g net carbs per serving). Made in the USA. 283g (10 oz) serving.